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 "Before the first issue of Drug Discovery News came off the press, Bill White and the OffWhite staff were an integral part of our development program. Working with our management team in advance of our first publication, and when many of our ideas were still in the concept stage, Bill established the idea of a “print portal” to position our publication as a dynamic information resource beyond the print issue itself. Taking advantage of Bill’s life science, scientific industry and information mapping experience, together with his leading-edge Web integration techniques, we were able to grow our publication and the DDN Web site concurrently. "His portal concept gave us firm planning and operating efficiencies on the print layout and production side of the equation without compromising the integrity of the content itself. The team at OffWhite developed, tested and launched the DDN Web site through the use of multiple relational databases and online ad management systems.
"What’s more, they turned the Web site over to us with complete content control, enabling us to manage the Web site through our distributed network of editors and contributing writers. OffWhite has structured us to deliver a tightly packed print news publication each issue, and to update and expand on many of our stories with more detailed editorial online.Through this process, we continue to offer more value to our advertisers, better content and fresh upkeep to the industry as-a-whole, and more targeted marketing opportunities through eNewsletters and new Web 2.0 tools coming online in the future.
"OffWhite has continued to work with us to place a totally integrated solution to information management on our desktops, and to distribute this information to a worldwide market with clarity, efficiency and value to those who advertise in our print and online editions."
"Positive perceptions and knowledge about our Foundation has improved...and we want to continue the trend. That group of interviews and pictures were a big hit with our board and the community. I've never had such a positive response from a marketing tool."
"The Chamber Web site developed by Offenberger & White, Inc. has greatly enhanced our ability to serve the business community. Information is readily accessible for both Chamber staff to use in responding to inquiries as well as to our Web visitors. Marketing the Chamber and the Mid-Ohio Valley is much more effective via the Web site."
"Upon my first meeting with Offenberger & White, I was convinced that their firm was extremely professional and held the qualifications to develop a very high quality website for my company with efficiency. After completion of the site, I can confirm that my first impression was exactly correct! Peters Equipment Company recommends O & W to any entity searching for high quality marketing assistance."
“Having worked many years with Offenberger and White, I've found the firm to be extremely flexible, creative and hard-working. They strive to keep up-to-date in health care so that their recommendations are on target and effective in meeting our strategic goals.”
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